From Hairdresser to International Sales Director at Hairdreams

Sandra Schmidbauer’s career at Hairdreams, spanning over 30 years, is a remarkable journey from an apprentice hairdresser to her current role as International Sales Director. Her early days at the company were marked by a strong commitment to creative ideas and excellence in her field.

As the International Sales Director at Hairdreams, Sandra Schmidbauer draws upon her rich experience as a top hairdresser, Head of Education, and representative at global fashion shows. In this role, she collaborates closely with the sales team and the executive board, contributing significantly to strategic decisions that shape the company’s future. Sandra’s comprehensive understanding of the hair extension industry, gained from her grassroots experience in salon operations, enables her to effectively represent the perspectives of hairdressers at the executive level.

Her responsibilities extend to leading the sales team and overseeing the distribution of Hairdreams products across more than 50 countries. With three decades in the industry, Sandra looks to the future with confidence, and her deep insight into the needs and preferences of both customers and hairdressers positions her uniquely to drive Hairdreams towards continued global leadership, aiming to enrich more lives with their products.